Veganuary… is it a 31 day challenge?
The plant-based movement has had a phenomenal influence on the hospitality industry. Flexitarian diets are on the rise and with the added help of the Veganuary campaign, it looks as if this lifestyle is here to stay.
In 2022, more than 629,000 people signed up for Veganuary and of those, 83% planned to make their temporary diet, permanent! With plant based firmly entrenched, it’s key for menus to make more than a gesture towards this movement and to embrace the potential for sales.
Not sure where to start? Have no fear, our creative development chef has all the knowledge to help you navigate a plant based menu this Veganuary and beyond.